OpenAI is reportedly on the verge of announcing a groundbreaking search product driven by artificial intelligence, potentially posing a challenge to Google’s dominance in the field. The revelation, expected to be made on Monday, aligns with Google’s upcoming I/O conference, where it plans to spotlight its own AI models such as Gemini and Gemma.

Rumored Development

This speculation finds support in prior reports from credible sources like Bloomberg and The Information, both hinting at OpenAI’s foray into an AI-based search solution. Bloomberg suggests that OpenAI’s search functionality will integrate with its ChatGPT chatbot and provide citations, while The Information suggests it may leverage Bing’s capabilities.

Previous Endeavors

OpenAI had previously explored providing ChatGPT with access to real-time web data through ChatGPT plugins. However, these plugins were phased out in favor of GPTs. Despite its popularity for information retrieval tasks since its launch in November 2022, ChatGPT, like other language model bots, faces criticism for its accuracy and timeliness.

The anticipated launch of OpenAI’s AI-driven search product signifies a potential disruption in the search engine landscape, challenging Google’s stronghold. As advancements in AI continue to shape the digital landscape, the competition in search technology is poised to intensify.